Companies of all types and sizes—from multi-nationals to small start-ups-- need
to quantify the effects of online activity relating to their company. CGT’s iMarketing
employs what is known as “marketspace analysis" to track your brand and reputation
over time, and alert you to news (good or bad) in real time. If there is something
being said online about your company and product, good or bad, we will find it.

   Brand tracking also allows us to monitor the health of your brand and provide insights
into the effectiveness of the marketing programs we implement. Although each brand
is different, the primary areas we measure include awareness, usage, brand attitudes,
and perceptions.